How to Improve Your Business with Surveys
Easy way to improve your business using surveys. With today's technology there are several vitally important ways to improve your business. There is more competition for goods and services now more than ever before thanks to the internet. It is important to build a customer base, build trust, and communicate with your customers and potential customer's. One way to do this is to find out what your customer's needs and wants are, is to create surveys.
Creating online surveys-Companies like Zoomerang.com and SurveyMonkey.com will help you create surveys your customers can take online. Both have templates you can use to create the surveys, embed codes so you can put them on your website and have a small fee if you go over 100 users. Surveys give you a better idea of what your customer likes, dislikes, wants, and does not want so you will know what goods, products, and services you need to provide for them. Scroll down to see 3 tips to help you create surveys.
3 Tips to Help You Create Surveys
Keep it short and simple-Create 5-10 questions making the questions easy to understand and create possible answers that will help you determine your survey results later. Keep questions and possible answers, as to the point and brief, as possible.
Quantify it-Make it easier to tabulate your survey results by asking customers how much they like or dislike something on a scale of 1-5. Be sure to leave a box asking why they chose the number that they did.
Make it worth their while-You do not have to offer anything in exchange for your customer taking a survey. Many people will take your survey if you explain that the survey will help you offer them better products, goods, or services. However, many more people will take your survey if you offer them something for taking it, like an entry into a contest or drawing to win a free product or prize (make sure you follow rules in your state governing contests).
Quantify it-Make it easier to tabulate your survey results by asking customers how much they like or dislike something on a scale of 1-5. Be sure to leave a box asking why they chose the number that they did.
Make it worth their while-You do not have to offer anything in exchange for your customer taking a survey. Many people will take your survey if you explain that the survey will help you offer them better products, goods, or services. However, many more people will take your survey if you offer them something for taking it, like an entry into a contest or drawing to win a free product or prize (make sure you follow rules in your state governing contests).
How to Improve Your Business
Great ways to improve your business that really work in today's market, such as, social media, online surveys, telemarketing, focus groups, survey forms, and mixing with your customers. Utilizing these tips will increase your customer's trust and increase your profits.See How to improve your business
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Reference: Lesonsky, Rieva.(Mar.11, 2016). Improve your business with surveys. https://www.sba.gov/blogs/improve-your-business-customer-surveys